TCL Electronics, in partnership with Abenson, has officially launched its largest and most advanced television in the Philippines — the massive 115-inch TCL C7K Premium QD-Mini LED TV.
(From left) Abenson’s Brand Head James Valdez, District Manager Therry Magbuo, District Manager MM ‘Madz’ Guzman, Marketing Lead for Entertainment Category Lyndon Nagar, and Retail Marketing Head Apple Ma; with TCL’s Deputy Director of Sales Cyd Montebon, Deputy Marketing Director Shae Yu Xialong, Deputy Product Director of Brownline Charlie Huang, Assistant Product Manager of Brownline Oriana Jiang, and Brand Manager Joseph Cernitchez
The new model — launched at Abenson’s Greenhills Madison branch — features Quantum Dot and Mini LED backlighting technology aimed at delivering ultra-precise contrast, vibrant colors, and deep blacks, even in well-lit rooms.
“As we have reached another milestone for TCL being the No. 1 spot in the Panel TV Brand category, we wanna introduce to you our newest offering, the massive 115” TCL C7K QD-Mini LED TV giving an ultra-clear and immersive cinematic experience. For sure, movie buffs will love this,” said Cyd Montebon, TCL deputy director of sales.
TCL Brand Partners Bigboy Cheng, Ashley Rivera, Erika Padilla-Cariaso and Coach Jeffrey Cariaso PHOTOS FROM TCL PHILIPPINES
Apple Ma, Abenson retail marketing head, said the launch reflects the companies’ shared goal of raising the bar in home entertainment.
“At Abenson, our mission is to bring the good life to every Filipino household. Through our partnership with TCL — renowned for its technological leadership and innovation — we are proud to introduce a product that raises the bar in home entertainment. Together, we are committed to delivering premium experiences that blend innovation, performance, and luxury,” Ma said.
Cyd Montebon, TCL’s Deputy Director of Sales
Charlie Huang, TCL Philippines deputy product director of Brownline, said the TV was engineered to redefine clarity.
“Apart from giving a supersized TV experience, these TVs represent a significant leap forward in clarity and brightness. See it for yourself and immerse in an ultra clarity experience,” Huang noted.
The event featured TCL brand partners and lifestyle personalities who shared their impressions of the new model.
Charlie Huang, TCL Philippines Deputy Product Director of Brownline
Comedienne and content creator Ashley “Petra Mahalimuyak” Rivera called it “absolutely breathtaking.”
“It’s not just big but it’s an incredibly immersive experience. The clarity and vibrant HDR quality delivered by the QD-Mini LED technology are stunning, making every scene feel more alive and bringing a genuine cinematic feel right into your living room. It truly redefines what ‘watching TV’ means,” Rivera said.
Art collector Bigboy Cheng said the display’s size and picture quality combine for “an instant upgrade to a premium home theater experience.”
“TCL has truly delivered on their promise of bringing the cinema home. The 115-inch C7K QD-Mini LED TV is magnificent — the size alone is commanding, but it’s the combination of that grand scale with the ultra-precise contrast and brilliant colors from the QD-Mini LED that makes it so impressive,” he said.
The TCL 115-inch C7K QD-Mini LED TV redefines home cinema.
Husband-and-wife duo Erika Padilla, a yoga instructor and TV personality, and Jeff Cariaso, Blackwater Bossing head coach, said the scale transforms any room into a private cinema.
“It is is absolutely perfect for anyone who dreams of bringing the full cinema experience right into their home. The ability to immerse yourself in entertainment of this magnitude, all from the comfort of your own living room, is truly amazing,” Cariaso said.
“The QD-Mini LED picture quality is unbelievably crisp, with colors that just pop and incredible depth. It’s truly a game-changer for home entertainment,” Padilla added.
To mark the launch, TCL rolled out an exclusive C7K Launch Promo at Abenson. Customers get the 115-inch TCL C7K for a special price of P590,999. The offer included premium freebies valued at P63,990, such as a 2HP inverter air conditioner (TAC-19CSD/P7) and a top-loading water dispenser (TY-LWYR87).
As a closing remark, TCL Philippines brand manager Joseph Cernitchez said, “This launch is more than just the unveiling of a new product — it reflects TCL’s ongoing mission to elevate how Filipinos experience home entertainment. We look forward to continuing to push boundaries and deliver exceptional value to our customers.”
