Filipino creativity and entrepreneurial spirit took center stage at Globe Business’ G Fair 2025, a two-day celebration that not only showcased homegrown craftsmanship but also provided entrepreneurs with the knowledge and tools needed to thrive in a rapidly evolving digital landscape.
Head of Globe Business KD Dizon and Assistant Secretary Grace Baluyan, Regional Operations Group of the Department of Trade and Industry PHOTOS FROM GLOBE
The fair, held September 19 and 20 at the BGC Amphitheater in Taguig, was part of Globe’s annual 917 GDay festivities. Thousands of visitors filled the open-air venue, transforming it into a lively hub where commerce, learning, and community engagement came together.
“This year’s G Fair was built on the momentum of past years by creating an ecosystem that empowers entrepreneurs with tools, knowledge, and networks to thrive,” said KD Dizon, head of Globe Business.
“It’s a space to celebrate homegrown talent while equipping them to succeed in the digital economy,” she added.
A vibrant mix of 30 proudly local brands showcase the best of Filipino craftsmanship.
Now in its third year, G Fair has grown far beyond the typical pop-up market. This year’s edition featured a curated lineup of more than 30 proudly local brands.
Visitors explored a wide variety of products, from the woven artistry of Baybayin Bags and the handmade flair of Sewn Sandals, to gourmet offerings from H Proper and the indulgent pastries of W Bakehouse.
Each stall highlighted the creativity, craftsmanship, and resilience of Filipino entrepreneurs. For many small business owners, the event provided not only an opportunity to sell but also a chance to connect with wider audiences and tell the stories behind their brands.
Interactive activities, games, and exclusive raffle prizes added a festive atmosphere, making the fair as much a community celebration as it was a business showcase. Families, young professionals, and students alike were seen enjoying the experience while directly supporting local talent.
G Fair 2025 also doubled as a learning hub for entrepreneurs. Globe Business introduced an SME Consultation Booth where business owners could seek one-on-one advice on operations, digital tools, and growth strategies.
The event likewise featured a series of talks and workshops designed to equip entrepreneurs with practical knowledge on digital transformation and sustainable business practices. These sessions aimed to help SMEs navigate challenges in an increasingly competitive market while embracing opportunities brought by technology.
For Globe Business, the fair is part of a broader commitment to nurture and empower the country’s SME sector and by investing in capacity-building and creating spaces for collaboration, Globe continues to support homegrown businesses ultimately strengthening communities and drives national growth.
