Pop culture lifestyle brand Funko will open the doors to its first store in the Southeast Asia region on July 12, located at the iconic SM Mall of Asia in Pasay City, Philippines. The store features exclusive Philippines-themed collectibles, interactive zones dedicated to beloved franchises such as Disney, Marvel, DC, Anime and a wide array of products including Funko Pop! vinyl figures, Bitty Pop!, Loungefly accessories, and Philippines-exclusive apparel.
Designed to go beyond traditional retail, it is a destination for fans and collectors alike, offering over 1,000 products including exclusive Asia-only and Philippines limited-edition collectibles such as the Funko Pop! Ad Icons: Jollibee and merchandise like Funko Philippines T-shirts available only at this store (available in late 2025). It also features immersive zones like the Funko Funcade, a retro-style gaming cabinet where fans and players experience the thrill of arcade games, the excitement of winning Funko collectibles, photo opportunities and interactive displays. Community events such as regularly scheduled gatherings and fan meet-ups will foster a sense of community among collectors.
(From left) Executives officially open the first Funko store in the Southeast Asia, including SM Malls President Steven Tan, SM Malls Senior Assistant VP of Operations Perkin So, Funtastik Enterprises Corporation President Franklin Lao and Funko APAC VP of Sales Andy Clempson. PHOTO FROM FUNKO
Strategically located at SM Mall of Asia, which draws over 200,000 visitors daily, the store offers easy access to both locals and tourists and is purposefully designed to celebrate and engage the vibrant Filipino fan community.
The Funko store will be launched with the Philippines’ Funtastik Enterprises Corporation. This partnership brings this flagship store to life, leveraging Funtastik’s strong local market insight and customer-first operational expertise to connect with Funko fans and Filipino consumers.
At the exclusive media sneak peek on June 26, Andy Clempson, Funko VP of Sales in APAC, said, “The energy, creativity, and loyalty of the Filipino Funko community made it clear to us that the Philippines is the perfect home for our first Funko store in Southeast Asia. We’re creating a destination where fans and consumers can come together, discover new favorites and get closer to the characters and stories they love. With SM Mall of Asia as the backdrop and Funtastik as our trusted distribution and franchise store partner, we’re excited to deliver a world-class experience that truly celebrates Filipino fandom.” “We’ve been Funko fans long before we became partners. That’s what makes this store so special. It’s built with the same passion that we see in our community every day. We wanted to create a space that feels like home for collectors and pop culture lovers,” Franklin Lao, Funtastik Enterprises Corporation president, also said.
Visit the first Funko store from July 12 on Level 2, North Entertainment Wing, Seaside Boulevard, Pasay City.
