Enduring Legacy
“The Pavilion is a long-term investment in our communities, culture and the artisans who keep our heritage alive,” Nograles tells Tatler. The government is committed to strengthening the CBT across the Philippines, supporting them through capacity building workshops and promoting market access that connects them to broader audiences. The TPB COO adds, “Our goal is to ensure that the Pavilion serves not as a culmination, but as a launchpad—elevating these communities and ensuring they continue to thrive long after the Expo concludes.”
With sustainability as a clear cornerstone of the POC’s vision, the Philippine Pavilion is designed to outlive the festivities of the Expo 2025 Osaka. Its key elements, including the grand frontage, are poised for a second act at the National Museum of the Philippines, where they will be repurposed and displayed for years to come.
“I think it is important for the spirit and significance of the Pavilion to endure meaningfully within our national narrative,” articulates Jeremy Barns, the museum’s director-general. “It is not only by breathing new life into its physical elements—the artworks, the structure, its design—but also the ideas, aspirations and cultural expressions it embodies. More than an architectural structure, the pavilion is a statement of identity, creative and artistic excellence and, most of all, resilience.” By hosting its homecoming, the National Museum amplifies the Pavilion’s message with fresh meaning and relevance long after its debut on the world stage. What could have been a fleeting spectacle now secures its place as a continuous wellspring of inspiration and national pride.