Cebuana Lhuillier’s KaNegosyo Center, the company’s flagship program for micro, small, and medium enterprises (MSMEs), has been recognized globally for helping over one million Filipino entrepreneurs thrive. At the prestigious Stevie® International Business Awards, the initiative won three distinctions: two Golds—for Financial Services and for Marketing Campaign of the Year (B2B)—and a Bronze for Best Public-Private Partnership. These honors contributed to Cebuana Lhuillier’s 20-award haul at this year’s competition.
“KaNegosyo Center is about creating real opportunities for MSMEs to succeed,” said Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier. “This recognition validates the impact of our mission—not just for the company, but for every entrepreneur whose journey we’ve been part of.”
Since its launch, the KaNegosyo Center has enabled entrepreneurs nationwide by maximizing Cebuana Lhuillier’s extensive branch network, forging partnerships with LGUs to establish kiosks, working with communities on the ground, and creating a digital platform that equips online micro-merchants with essential tools to thrive.
“These awards affirm the heart of what we do: empowering MSMEs to dream bigger and achieve more,” said Annette Tirol, Head of KaNegosyo Center. “They inspire us to go further, fueling our mission to expand KaNegosyo Center’s reach and deliver even more meaningful support to Filipino entrepreneurs.”
Looking ahead, Cebuana Lhuillier will expand the program with advanced coaching, improved digital tools, and stronger partnerships—continuing its commitment to uplift Filipino entrepreneurs and help them turn aspirations into lasting success.
ADVT.
This article is brought to you by Cebuana Lhuillier.
